Overstock’s mobile shopping app offers customers the full assortment and convenience of shopping on Overstock.com any time the mood strikes to shop. The app is equipped with the latest cutting-edge technologies, including the recently added augmented reality (AR) feature on both iOS and Android. When using the AR feature, customers can view thousands of true-to-life size products in an AR environment to view how the colors, sizes, and textures match their current room’s design. The feature makes shopping on a mobile application much more convenient.
The shopping app offers personalized product recommendations and notifications based on their shopping patterns and history to help customers find just what they are looking for. The app offers list curating capabilities where users can add their favorite products to view at a later time. The app features a daily “Lott’O’”, which boasts a daily coupon that is revealed through an in-app scratch card. Shoppers can additionally view the many daily flash deals and promotions featured on Overstock.com through the app.
Trusted user reviews are displayed on product pages within the app, helping customers gain valuable insights on products that influence purchasing decisions. Customers can additionally search for a product by activating the voice search option by speaking into their mobile device to find a product or category.
Customers can handle any additional non-shopping needs through the app, such as order management, shipping status updates, initiating returns, and entering product reviews. Additionally, customers can seamlessly and securely checkout within the app and have the option to pay with a simple tap by utilizing Apple Pay or Android Pay.
As a result of these updates and features, Overstock.com’s shopping apps have surpassed the 5 million download mark while growing the monthly active user base over 50% in the past year.