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App Spotlight: KidzInMind

This interview is posted in Mobile App Spotlight

We had a chance to speak to Lucia Predolin, the VP OF Global Marketing at Buongiorno, a wholly owned subsidiary of NTT DOCOMO about KidzInMindCould you share a challenging factor of the development or marketing process?When we started thinking about the Android app for KidzInMind, we realized there was a big design problem. We wanted to allow parents to download different apps, but at the same time keeping children in a safe environment for them where there is no in-app payments & adv, and possib...
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App Spotlight: Mosaic

This interview is posted in Mobile App Spotlight

We had a chance to speak to Andrew Laffoon, the CEO of Mixbook about Mosaic Could you share a challenging factor of the development or marketing process?Making a frictionless app experience means limiting decision-making on behalf of the user. This means we had to decide what features we kept in the app and which to cut - like adding text, editing photos and filters.Do you plan on releasing your app to other platforms as well?Mosaic is available for iOS and Android, and we recently launched montagebook....
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App Spotlight: iEatClean

This interview is posted in Mobile App Spotlight

We had a chance to speak to Michelle Casey, the Mrs at ieatclean pty ltd about iEatClean Could you share a challenging factor of the development or marketing process?Getting the word out there has been challenging, we are focusing on strategies to increase awareness at the moment! Also the fact we are only on Apple...android users have felt let down but unfortunately the budget only allowed for Apple with Android to follow in good time.Do you plan on releasing your app to other platforms as well?yes...
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App Spotlight: News Republic

This interview is posted in Mobile App Spotlight

We had a chance to speak to Shafi Saxena, the Chief Brand Officer at News Republic about News RepublicCould you share a challenging factor of the development or marketing process?In the app world, supply far outstrips demand. Breaking through the clutter is getting harder, more expensive. Even app store features and stellar ratings (which we are fortunate to have) are delivering less impact than before. Once a reader finds us, s/he tends to stick with us. But helping readers find us is a constant cha...
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App Spotlight: Newton for Osmo, Tangram for Osmo, Words for Osmo

This interview is posted in Mobile App Spotlight

We had a chance to speak to Jerome Scholler , the CTO at Tangible Play about Newton for Osmo, Tangram for Osmo, Words for Osmo.Could you share a challenging factor of the development or marketing process?We think that if the human eye can identify the object on the camera feed; we should be able to make an algorithm that will too. Osmo should work on any table under any lighting conditions. Supporting this claim is incredibly hard. We are constantly iterating.Do you plan on releasing your app to othe...
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App Spotlight: Valedo

This interview is posted in Mobile App Spotlight

We had a chance to speak to Rogier Keemink from Hocoma about Valedo, the award winning app for back health and pain reduction. Could you share a challenging factor of the development or marketing process? With any kind of software development, the most challenging factor is the compatibility of the software with the hardware/operating system. Especially when you want to connect sensors with a device (tablet,smartphone) etc. Due to our astonishing team, we overcame these hurdles and su...
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App Spotlight: Weatherwise

This interview is posted in Mobile App Spotlight

We had a chance to speak to RJay Haluko, the Creative Director at Local Wisdom about Weatherwise Could you share a challenging factor of the development or marketing process?Weatherwise was very challenging to develop since it has many moving parts. It looks deceptively simple, but under the hood its a full video game engine parsing weather data. Additionally we built a full store with almost 100 themes. The most complex part are the tools we built to allow artists to create themes easily. Our theme...
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App Spotlight: MyLapse

This interview is posted in Mobile App Spotlight

We had a chance to speak to Nathan Adam Rzeppa from love & nate about MyLapse Could you share a challenging factor of the development or marketing process?The reminders were very finicky as was dealing with the fact that every phone has a different camera and RAM capability. With all the different screen resolutions it was also challenging finding the correct size silhouette for the facial outline which puts the users face in the correct position. On one phone it would be great and then testi...
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App Spotlight: Kids Making Healthy Choices

This interview is posted in Mobile App Spotlight

We had a chance to speak to Merilee Kern, the Owner at KidsMakingHealthyChoices.com about Kids Making Healthy Choices Could you share a challenging factor of the development or marketing process?Trying to get this APP adeopted by school systems as part of their health and/or P.E. curriculum.Do you plan on releasing your app to other platforms as well?If it performs well will develop an Android versionIf you could describe your app in ONE word, what would it be and why?NecessaryWere there any unexpec...
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App Spotlight: Ballerz World aka Ballerz

This interview is posted in Mobile App Spotlight

We had a chance to speak to Kyle E. Cox , the CEO/Co-Founder at 05 Level Innovations about Ballerz World.Could you share a challenging factor of the development or marketing process?The most challenging factor is time. As a start-up it is imperative that we effectively balance our time. But when you add the fact that we are active duty Navy, then you exponentially make time allocation more difficult and crucial.Do you plan on releasing your app to other platforms as well?Yes, we plan on a web and Android v...
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