Mobile App Marketing Articles

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This article is posted in Mobile App Marketing

Unlike on desktop, finding and installing the right app for almost any task is child’s play on mobile. A quick search and download are often all you need to get going. Even if an official store doesn’t have what you need, it doesn’t take a CS degree to circumvent built-in defenses and sideload apps you can find elsewhere. If you think that doesn't sound safe, you're right. But let's take it a step further – are the Play Store and App Store most of us take for granted safe enough? Here, we explore five risk...
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Mobile Application Management: Definition, Benefits, and What You Need to Know

This article is posted in Mobile App Marketing

With the cost of the average security breach skyrocketing to $4.45 million, companies need to protect their assets more than ever before.  Corporations and large businesses are especially at risk, given the large surface that attackers can target. As such, practices like mobile application management (MAM) can be the difference between smooth sailing and becoming a recurring target for hackers.  In this article, we will define MAM and go over its benefits. We will also describe how MAM helps pro...
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Passive Income Apps For Mobile Devices

This article is posted in Mobile App Marketing

There are a few ways to make extra money if you're looking for an app to get you started in the passive income business. One of these ways is through the use of a lock screen app. This is a simple and convenient way to earn cash. S'Mores Lockscreen App Suppose you're wondering how to make money using your mobile phone. In that case, try one of the many money lock screen apps available for Android devices. These apps work by displaying ads on your lock screen and allowing you to earn a little extra cas...
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How to Secure Mobile Apps – A Mobile App Security Checklist 2023

This article is posted in Mobile App Marketing

The current era has become more tech-savvy, with each individual carrying a smartphone. A range of smartphones has been launched by Samsung, Apple, etc., to cater to the users' needs. These smartphones are becoming more dominant and more popular than laptops and computers. Radicati Mobile Stats Report 2021-2025 indicates that the number of mobile users is expected to surpass 7.1 billion in 2021 and grow to approximately 7.5 billion by 2025. Smartphone usage is tremendous, which has motivated comp...
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3 Simple Ways to Promote Your Mobile App

This article is posted in Mobile App Marketing

Giving your mobile app exposure is important in today's digital world. Getting downloads, website traffic, and a social media following might be more challenging than creating your app, but if you get it right the sky is the limit. In this article, we'll dive into some simple ways that you can help promote your app and help give it the recognition it needs.1. Have a Social Media Strategy A great way to elevate your app exposure and maximize the eyeballs on your app is to be on social media. Make a poin...
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Why It's Hard For New Mobile Apps To Gain Popularity

This article is posted in Mobile App Marketing

When smart phones originally came out not many people were developing apps for them. It didn't take long for the amount of developers to increase significantly though and get to the point it is at today. Both Apple App Store and Google Play have over 1,500,000 apps available in their stores. Most of these apps never gain popularity though, why is that?One of the biggest reasons your new mobile app never gains popularity is that you don't get the word out. When you create an app it isn't as simple as placing...
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Are mobile app markets too saturated with apps?

This article is posted in Mobile App Marketing

There is a concern by many app developers that the app market may be getting too saturated with apps. The amount of apps in the Apple App Store in December 2009 was 160,000, that total grew to over 8 times that to be at 1.3 million apps by September 2014. In December 2009 the Google Play Store had 20,000 apps and has since seen a much larger growth to over 1.4 million apps. With so many apps available it isn't surprising that people think that the app market may be over-saturated. The answer to the question...
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What makes a mobile app addicting?

This article is posted in Mobile App Marketing

Smartphones are owned by almost more than half of the population of the world. The mere reason which makes them important in today’s world is that people these days are progressing and they are utilizing the mobile applications to get there. Apps have become the most dominant form of digital interaction.One needs to understand the fact that mobile apps are important for today’s market. Making addictive apps can appropriately be carried out by designing applications that offer captivating feature...
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App Inbound Marketing: What You Need to Know to be Successful

This article is posted in Mobile App Marketing

As we all know, the number of apps on the marketplace today are growing at an astounding rate. It is crazy to think that even today, with all of the innovation and complexities our apps have, we are still at the infancy of the app industry.Just as with any marketing campaign in a crowded industry, there must be a plan to bring in customers (users). Your mobile app marketing campaign should begin far before your app is launched. In the app world, mobile is very important for inbound marketing; here is how to...
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4 Keys to More Awareness for your App

This article is posted in Mobile App Marketing

If you are a mobile app developer out there building the latest and greatest technology, you have great development talent, but what about marketing? How will you get the masses to learn about, and if you're lucky, try your new app to make it a large success? Below are four tips to boost the awareness of your app and increase the likelihood of gaining a substantial following. These followers and users will be the reason your app will succeeds or flops.Create a WebsiteJust because you're creating an app in...
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