This interview is posted in Mobile App Spotlight

We had a chance to speak to Esther Giordano, the Creator / Speech Language Pathologist at Junganew, LLC about Junganew: A Herd of Sounds "S" Could you share a challenging factor of the development or marketing process?We made the decision early on that we wanted an organic feel with the app - to make something that felt as natural as possible in a digital environment. When we saw Alina Chau's watercolor paintings we knew we had found our artist. But, animating watercolor artwork in an interactive en...
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This interview is posted in Mobile App Spotlight

We had a chance to speak to Lucia Predolin, the VP OF Global Marketing at Buongiorno, a wholly owned subsidiary of NTT DOCOMO about KidzInMindCould you share a challenging factor of the development or marketing process?When we started thinking about the Android app for KidzInMind, we realized there was a big design problem. We wanted to allow parents to download different apps, but at the same time keeping children in a safe environment for them where there is no in-app payments & adv, and possib...
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This interview is posted in Mobile App Spotlight

We had a chance to speak to Andrew Laffoon, the CEO of Mixbook about Mosaic Could you share a challenging factor of the development or marketing process?Making a frictionless app experience means limiting decision-making on behalf of the user. This means we had to decide what features we kept in the app and which to cut - like adding text, editing photos and filters.Do you plan on releasing your app to other platforms as well?Mosaic is available for iOS and Android, and we recently launched montagebook....
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This interview is posted in Mobile App Spotlight

We had a chance to speak to Michelle Casey, the Mrs at ieatclean pty ltd about iEatClean Could you share a challenging factor of the development or marketing process?Getting the word out there has been challenging, we are focusing on strategies to increase awareness at the moment! Also the fact we are only on Apple...android users have felt let down but unfortunately the budget only allowed for Apple with Android to follow in good time.Do you plan on releasing your app to other platforms as well?yes...
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We had a chance to speak to Shafi Saxena, the Chief Brand Officer at News Republic about News RepublicCould you share a challenging factor of the development or marketing process?In the app world, supply far outstrips demand. Breaking through the clutter is getting harder, more expensive. Even app store features and stellar ratings (which we are fortunate to have) are delivering less impact than before. Once a reader finds us, s/he tends to stick with us. But helping readers find us is a constant cha...
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This interview is posted in Mobile App Spotlight

We had a chance to speak to Jerome Scholler , the CTO at Tangible Play about Newton for Osmo, Tangram for Osmo, Words for Osmo.Could you share a challenging factor of the development or marketing process?We think that if the human eye can identify the object on the camera feed; we should be able to make an algorithm that will too. Osmo should work on any table under any lighting conditions. Supporting this claim is incredibly hard. We are constantly iterating.Do you plan on releasing your app to othe...
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This interview is posted in Mobile App Spotlight

We had a chance to speak to Rohan Chandran , the General Manager of Mobile at Telenav about Scout, winner of April 2015 Awards - Best Lifestyle App Could you share a challenging factor of the development or marketing process? Navigation has been around for a long time, even in mobile terms. In fact, Telenav was the first company to put navigation onto mobile devices. The challenge for us with Scout is to bring users along with us as we shift from the commoditized utility of navigation, to t...
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This interview is posted in Mobile App Spotlight

We had a chance to speak to Rogier Keemink from Hocoma about Valedo, the award winning app for back health and pain reduction. Could you share a challenging factor of the development or marketing process? With any kind of software development, the most challenging factor is the compatibility of the software with the hardware/operating system. Especially when you want to connect sensors with a device (tablet,smartphone) etc. Due to our astonishing team, we overcame these hurdles and su...
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This interview is posted in Mobile App Spotlight

We had a chance to speak to RJay Haluko, the Creative Director at Local Wisdom about Weatherwise Could you share a challenging factor of the development or marketing process?Weatherwise was very challenging to develop since it has many moving parts. It looks deceptively simple, but under the hood its a full video game engine parsing weather data. Additionally we built a full store with almost 100 themes. The most complex part are the tools we built to allow artists to create themes easily. Our theme...
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This interview is posted in Mobile App Spotlight

We had a chance to speak to Nathan Adam Rzeppa from love & nate about MyLapse Could you share a challenging factor of the development or marketing process?The reminders were very finicky as was dealing with the fact that every phone has a different camera and RAM capability. With all the different screen resolutions it was also challenging finding the correct size silhouette for the facial outline which puts the users face in the correct position. On one phone it would be great and then testi...
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